GIF is pronounced "JIF"!!!

I am vindicated as Steven Wilhite, the inventor of the GIF format, says that the name is pronounced with a soft "g" sound!

It also makes some sort of sense when compared with JPEG, which is pronounced "j-peg" while GIF is pronounced "g-if"...

kinda.

*It's like the second coming of the Linux pronunciation debacle all over again!!!